Brand Guidelines

Find assets and review how to use the VeriClock brand in your communications.

Full-Colour Horizontal Logo

Use this version of the logo when it is laid out horizontally against white or very light backgrounds.

Monochrome White Horizontal Logo

Use this version of the logo when it is laid out horizontally against darker backgrounds.

Full-Colour Icon

Use this version of the logo when only an icon is required, against white or very light backgrounds.

Monochrome White Icon

Use this version of the logo when only an icon is required, against darker backgrounds.

Logo Clearspace

Whenever you use the logo, it should be surrounded with clear space to ensure its visibility and impact. No graphic elements of any kind should invade this zone. To work out the clearspace take the height of the logo and divide it in half

(Clearspace = Height/2).

Minimum Size

Minimum logo size is 0.25 inch in height. Please do not use a logo smaller than this to ensure that it will be printable without losing design quality.

Solid Colours

In situations where solid colours are required, such as in print materials or smaller website elements such as text, the solid colour palette should be used. To maintain the integrity of the VeriClock brand, never use colours that are not part of the defined colour palette.

#D86018

#D57800

#4698CB

#75787B

Primary

CMYK: C0 M71 Y100 K3
Pantone: 1595 C
RGB: R216 G96 B24
Web: #D86018